by Liz Da Ponte | Social Media, Personal Brand
Back in May, I was giving a presentation on using LinkedIn to help build your personal brand. Before I’d even gotten through my first slide, someone piped up from the audience, “How do I get more followers on Twitter?!” I wasn’t surprised by the question. It happens...
by Liz Da Ponte | Social Media, Personal Brand
Twitter is by far my favourite social media platform. Like many people, it’s my go-to source for news, especially the breaking variety. It was on Twitter that I first learned of Robin Williams’ death and it was on the social network that I followed along...
by Liz Da Ponte | Social Media, Personal Brand
Working in the B2B space, I spend a lot of time on LinkedIn as that is typically the preferred social network of the audience I’m looking to engage with. With all of the time I spend on the site, it’s not surprising how many blunders I see people make,...