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Read through our insights on social media, marketing and techHow to be a Mature Social Media Manager
Being a brand on social media isn't easy. As someone who is responsible for a brand's social media presence, I can tell you that it can be a pretty stressful job. Representing a brand online isn't like representing yourself. Unlike your approach to your personal...
13 Chrome Extensions Every Digital Marketer Needs in their Toolbox
I started using Google Chrome as soon as it was released. It immediately appealed to me with its sleek interface and speed. Compared to Firefox, it was like making the switch from a typewriter to a word processor. While Chrome has gotten some flak over the years over...
Facebook Messenger Shares Your Location with each Message Sent
Facebook gathers a lot of data on its users and most people are aware of that. What most people aren't aware of however is that by using Facebook's mobile Messenger, they're sharing their location information. Yesterday the story broke of Marauders Map, a Chrome...
Man’s Star Wars Selfie Leads to Social Media Shaming
What was meant to be an innocent Star Wars selfie has ended up causing major problems for a man in Australia. The incident has also ignited conversations online about how men are often perceived as guilty before any valid proof of wrongdoing is made available. The...
How to Optimize a Landing Page [Infographic]
When working on a digital campaign, one of the most often overlooked aspects is the landing page. (I say this from experience.) I will often go into a campaign kick-off meeting and everyone in the room is full of ideas of what they want to do: We'll send out tweets!...
Judge: Woman Can Serve Divorce Papers via Facebook
I've heard of Facebook being the cause of a divorce, but I'd never heard about it being the vehicle through which divorce papers were served. Until today, that is. Various websites have reported on the case of Ellanora Baidoo, a 26-year old nurse living in Brooklyn,...